Insight Analysis
Using social media originally seemed like a gift from God for cash-strapped marketers. Here was a way to generate leads and reach new customers, all by posting content free of charge on platforms like Facebook and Twitter. Simply having a profile was an easy way to make a social media impact in your industry. Yet … Read more
Chatbots are the latest craze. But there is a steep learning curve that only programmers are familiar with. So then, how would you go about making one for your DTC brand? You may or may not have experienced a chatbot yet (keyword: …yet!!). Wait until marketers really figure them out! You’ll be completely inundated with robots … Read more
What if I told you that you could reach your target audience with surgical precision and eliminate wasteful spending? Following social media trends, costs continue to be on the rise. In fact, so much of the fundamental success we have, as an eCommerce agency, is due to our ability to target exactly who we want … Read more
A Comprehensive Guide for Those Who Can’t Tell a Meme from a Hashtag If you’re reading this, chances are you’ve realized that your eCommerce store needs help. And not just the kind of help that a late-night pizza delivery can solve, but professional assistance from a top-notch eCommerce Agency. In this ever-changing digital world, where … Read more
Are you struggling to capture your potential buyers’ attention and convert them into loyal customers? Don’t worry, you’re not alone. The secret to boosting your eCommerce sales lies in understanding your target audience and mastering the art of your marketing funnels. In this article, we’ll dive into the most effective strategies that will help you … Read more
How to Use Tik Tok to Promote Your Business Even if you go out of your way to avoid interacting with the platform, chances are that you encounter Tik Tok videos in some form while browsing the Internet. The platform has exploded in popularity within a notably short period of time, and many entrepreneurs are looking into … Read more
STATISTICS WHY SOCIAL MEDIA IS GOOD FOR BUSINESS Should you be using social media for business? Why yes! Not only should it, but it NEEDS to be on social. In fact, your business cannot afford NOT to be anymore… If you’re not leveraging social media for business then you are losing out on a tremendous amount of potential. With … Read more
How Lookalike Audiences Can Increase Advertising Efficiency Lookalike audiences (LLA or LAA) are used on all social media platforms as a great way to target consumers based on: Essentially… These lookalike audiences allow you to target people who have similar interests, traits, and buyer behaviors as your current customers. What is a Lookalike Audience? Lookalike … Read more
Emerging Omni-Channel eCommerce Trends – *CONTINUING FROM PART 1 6. Beyond Facebook Ads – Chatbot Marketing Facebook ads are an amazing tool for marketers but they are not the only tool in your toolbox. Used correctly, chatbots can be a powerful resource for businesses, turning customers into life-long advocates… Without ever having to pick up … Read more
Don’t Feed The Wildlife: Managing Trolls Who Comment on Your Social Media Posts Hate the trolls? Ever endured the insults, the general nastiness, and just plain old rudeness of someone who left a comment on your Facebook post? You know, the kind of person who is so envious of you that they’re forced to go … Read more
72% of Americans are on social media. As a small business, you need a social media marketing plan to succeed. If you’re not on social media, you can bet that your competition already is. Mastering social media marketing isn’t easy and there is a lot to learn. Fortunately, with a few simple strategies, you can be … Read more