Discover how to harness the full potential of the Facebook Ads Library to optimize your advertising strategy.
Paid Social
OK, you’re on Facebook. Your business profile is complete, and your page looks nice… You are keeping a balance with self-promotion and sharing amazing social media content for your eCommerce marketing campaigns. You have an audience. Decent sized one. You even put in the effort to engage with them. Things seem to be going well. But could your … Read more
If you are an eCommerce company, DTC brand, or really any digital marketer, looking to improve your online performance, one of the most important tools at your disposal is Google Analytics 4 (GA4). GA4 is designed to help eCommerce stores track and analyze user behavior, and make data-driven decisions to increase product purchases and drive … Read more
Now that everything is going digital, it is important for your business to keep up with the changes. Advertising on Snapchat will help your business grow in so many ways, as millions of people use the app every single day. Want to learn how you can use Snapchat for advertising? Here are our 10 tips for advertising on … Read more
A Tale of Fortune-Tellers and Influencers Marketing Sixteen-years ago, in a land covered in sand, I found myself in the grips of a bizarre fortune-teller. I mean, this guy had it all: Mixed-colored eyes.A white strip of hair. And a peculiar talent for telling my future! You’d think he was an influencer on instagram for … Read more
Boost Your Instagram Growth: 4 Proven Steps to Increase Instagram Followers Did you know that Instagram boasts a staggering median engagement rate that’s 1,700% higher than Facebook and a whopping 3,300% greater than Twitter? For brands and individuals looking to make their mark, these numbers are more than just impressive statistics – they’re a goldmine … Read more
Execute on These 21 eCommerce Strategies To Increase DTC Brand Customers In a world where DTC Brands are becoming ubiquitous in the market… With customers demanding more accountability and transparency from brands… There is certainly an extra bit of pressure on your shoulders. Fortunately for those of us that have taken the plunge already, it’s … Read more
THE SIMPLEST CONTENT MARKETING STRATEGY YOU’LL EVER NEED TO CONNECT WITH YOUR AUDIENCE Anything and everything you feel needs to be included in your content marketing plan. Check out this 3 step process you can follow so that your content marketing messages, and marketing funnels, resonate with your target over and over again. NOTE: Assumption testing – the key to getting the … Read more
The Do’s and Don’ts of Sales Automation to Help Your Sales System Did you know that over half of the so-called leads in your current sales database are actually outdated and obsolete? If you’re working with old, dead-end leads, you’re not going to see the kind of growth your sales system – and your company – deserves. … Read more
Social Media Marketing vs Search Engine Marketing As a brand, where should we focus more of our budget on, Social Media Marketing or Search Engine Marketing? There is no hard and fast rule on which is better or which you should prioritize over the other. However, it’s important to remember that the two are not … Read more
If You Want Real Engagement Don’t Miss Out On These True IG Performers Instagram is a staple for social media marketers. The platform has over 1.3 billion active monthly users, 500 million active daily users. Instagram has recently launched a new feature, Reels. If Tik Tok is anything to go by Reels might be the next big thing … Read more
If you are advertising on Snapchat and looking to hire an agency, we’d love to help you succeed. Here are the steps you’ll need to follow in order to add a Snapchat Agency Partner to your Snapchat ad account. If you already have a Snapchat ad account set up, please visit business.snapchat.com and proceed to Step 5. 1: … Read more
