Social Media Marketing vs Search Engine Marketing As a brand, where should we focus more of our budget on, Social Media Marketing or Search Engine Marketing? There is no hard and fast rule on which is better or which you should prioritize over the other. However, it’s important to remember that the two are not …
11 Ways to Make Money on Instagram Instagram is the most engaged with platform, out of all the social media platforms. The average user on instagram engages with around 67% of content. Even just having a presence on IG will increase your brands perceived value by 79%! So, in 2021, Instagram is a must for …
21 Strategies DTC Brands Need to Implement In 2022 In a world where DTC brands are becoming ubiquitous in the market, with customers demanding more accountability and transparency from companies, there is certainly an extra bit of pressure on the shoulders. Fortunately for those of us that have taken the plunge already, it’s possible to …
Don’t Feed The Wildlife: Managing Trolls Who Comment on Your Social Media Posts Hate the trolls? Ever endured the insults, the general nastiness, and just plain old rudeness of someone who left a comment on your Facebook post? You know, the kind of person who is so envious of you that they’re forced to go …
*CONTINUING FROM PART 1 11 Emerging Omni-Channel eCommerce Trends to Implement This Year (Part 2) 6. BEYOND FACEBOOK ADS – CHATBOT MARKETING Facebook ads are an amazing tool for marketers but they are not the only tool in your toolbox. Used correctly, chatbots can be a powerful resource for businesses, turning customers into life-long advocates… …
5 Steps Every eCommerce Brand Needs to Use to Sell Products Inside Their Facebook Group Get to Work Stuffing Cushions If you’re in the retail and/or eCommerce space you’ve probably heard of “The Nugget”. No not Dino Nuggs or what you get your kids from McD’s. We’re talking about the rearrangeable sofa/couch/(play thing?), which was …
4 Creative Ideas for Your eCommerce Brand to Stand Out on Facebook Social media is a crowded market. Everyone is there to hang out, have conversations, and businesses use them to sell their products all the time. Social networks know this well, and the algorithms are more sophisticated now, making sure people spend most of …
4 Great Tips for Social Media Marketing for Small Businesses 72% of Americans are on social media. As a small business, you need a social media marketing plan to succeed. If you’re not on social media, you can bet that your competition already is. Mastering social media marketing isn’t easy and there is a lot to …
5 Tips to Increase Facebook Engagement That Actually Work Facebook offers a wealth of opportunity to build an online presence. The fact that 69% of US adults use Facebook is all you need to know. If you’re trying to reach an audience then you’ll surely find it through the social networking platform. That said, using Facebook for …
How to Increase Instagram Followers in 4 Easy Steps Did you know that Instagram’s median engagement rate is 1,700% more than Facebook and 3,300% higher than a tweet? For brands marketing themselves on Instagram, this is good news. However, to enjoy these high engagement rates, you first need to increase your Instagram followers and build traction on the …
If you do business online, it’s essential to know how to market your e-commerce site. Today, nearly all leading businesses have an online presence. It can prove challenging standing out from the competition. However, an e-commerce strategy presents a unique challenge. With e-commerce, you need to do more than attract attention. You need to convince …
If you are advertising on Snapchat and looking to hire an agency, Sprague Media would love to help you succeed. Here are the steps you’ll need to follow in order to add Sprague Media to your Snapchat ad account. If you already have a Snapchat ad account set up, please visit https://www.business.snapchat.com and proceed to Step 5. 1: Create …
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