Comparing GDN vs. DV360: What’s The Right Display Media Platform Whether you’re just starting out as a marketer, or you’re a seasoned professional looking for a better solution to take advantage of the ever-changing digital landscape, it’s important to know all your options when it comes to Google’s platforms. In this post, we’ll be diving …
Analytics
What if I told you that you could reach your target audience with surgical precision and eliminate wasteful spending? Following social media trends, costs continue to be on the rise. In fact, so much of the fundamental success we have, as an eCommerce agency, is due to our ability to target exactly who we want …
A Comprehensive Guide for Those Who Can’t Tell a Meme from a Hashtag If you’re reading this, chances are you’ve realized that your eCommerce store needs help. And not just the kind of help that a late-night pizza delivery can solve, but professional assistance from a top-notch eCommerce Agency. In this ever-changing digital world, where …
How Lookalike Audiences Can Increase Advertising Efficiency Lookalike audiences (LLA or LAA) are used on all social media platforms as a great way to target consumers based on: Essentially… These lookalike audiences allow you to target people who have similar interests, traits, and buyer behaviors as your current customers. What is a Lookalike Audience? Lookalike …
*CONTINUING FROM PART 1 11 Emerging Omni-Channel eCommerce Trends to Implement This Year (Part 2) 6. BEYOND FACEBOOK ADS – CHATBOT MARKETING Facebook ads are an amazing tool for marketers but they are not the only tool in your toolbox. Used correctly, chatbots can be a powerful resource for businesses, turning customers into life-long advocates… …