How Lookalike Audiences Can Increase Advertising Efficiency

How Lookalike Audiences Can Increase Advertising Efficiency Lookalike audiences (LLA or LAA) are used on all social media platforms as a great way to target consumers based on: Essentially… These lookalike audiences allow you to target people who have similar interests, traits, and buyer behaviors as your current customers. What is a Lookalike Audience? Lookalike …

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      gdn vs dv360

      Comparing GDN vs. DV360: What’s The Right Display Media Platform Whether you’re just starting out as a marketer, or you’re a seasoned professional looking for a better solution to take advantage of the ever-changing digital landscape, it’s important to know all your options when it comes to Google’s platforms. In this post, we’ll be diving …

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        Sam sprague

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          how to create a newsletter

          eCommerce is only getting bigger. By the year 2021, worldwide eCommerce sales will reach $4.9 trillion. More people want to shop from home in their PJs. This is why more e-commerce businesses are emerging to meet this demand. If you own an eCommerce business, this will create serious competition for you. But you can defeat the competition with …

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            Sam sprague

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              the dos and donts of sales automation

              The Do’s and Don’ts of Sales Automation to Help Your Sales System Did you know that over half of the so-called leads in your current sales database are actually outdated and obsolete? If you’re working with old, dead-end leads, you’re not going to see the kind of growth your sales system – and your company –  deserves. …

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                Sam sprague

                We analyze your digital assets, strategies, business model,
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                  why we love marketing automation and you should too

                  MOST PEOPLE GET MARKETING AUTOMATION WRONG… HERE’S HOW YOU DO IT RIGHT! Is Marketing Automation new? NOPE! Marketing Automation has been around forever. It’s just technology has finally made it applicable to the little guy. Big companies have been using marketing automation for years, it’s just folks like you & me haven’t been able to …

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                    Sam sprague

                    We analyze your digital assets, strategies, business model,
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                      how to target core audiences with facebook ads

                      How can Facebook Ads help you target the right people? Facebook combines reach and precision in order to help you eliminate wasteful spending. There are many advantages to working with Facebook to share your message with your target audience, including: Unparalleled reach and engagement, which allows you to reach real people instead of proxies. One of the …

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                        Sam sprague

                        We analyze your digital assets, strategies, business model,
                        analytics, and competition to identify errors & opportunities.

                        – Sam Sprague, Founder & CEO

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