Service Trifecta
There are really three main parts to our services, broken down here:
Processes
We eat, breath, and sleep processes. The key to our success has been in understanding what outputs brands need to grow, thus what levers need pulled.
And no, we’re talking more than just sales. Efficiency within our processes allows us to make brands +1% better, every single day.
Release your Omni-Channel Strategies. What most call ‘PPC Management’, you’re covered from all angles and platforms.
Still the core social platform when it comes to eCommerce Sales.
Instagram has become the ‘BMW’ of the Social platforms.
The data proves Google & Facebook, combined, are 3x better than silo’d.
Google shopping should be the first ad platform you nail down.
The up-and-comer, just lacking in the sales department.
Think of Snap as a ‘Messaging’ platform, not a Social platform.
Over 57% of your success across Social Media channels will depend on your creatives. Static, Video, GIF, and Carousel ads should all have been, or inline to be, tested. And tested on a consistent basis, as Digital & Social both change so fast.
Allowing the algorithms to decide what products to show users.
Short videos rule Social, with the avg. user watching 1.8 seconds.
Static imagery converts best in your retargeting campaigns.
Similar to Adv+ & DPA, sometimes you need to separate product sets.
Reach & awareness are important tools, but Shopping ads are #1.
Adv+ performs best when you’ve created the right Seed audience.
Proprietary technology that tracks over 8,000+ accounts will show you exactly where you rank amongst your vertical & competition.
Monitoring across these eCommerce platforms:
Weekly reports, quarterly, and annual business reports.
Business Intelligence is a ‘Must’ have in order to maximize performance.
Goals without the right planned benchmarks are doomed to fail.
