Sam Sprague
How Lookalike Audiences Can Increase Advertising Efficiency Lookalike audiences (LLA or LAA) are used on all social media platforms as a great way to target consumers based on: Essentially… These lookalike audiences allow you to target people who have similar interests, traits, and buyer behaviors as your current customers. What is a Lookalike Audience? Lookalike … Read more
11 Ways to Make Money on Instagram Instagram is the most engaged with platform, out of all the social media platforms. The average user on instagram engages with around 67% of content. Even just having a presence on IG will increase your brands perceived value by 79%! So, in 2021, Instagram is a must for … Read more
Content Promotion: Why It Matters and The Benefits Even if you’ve lived under a rock for the last decade you know that the world wide web is an absolute juggernaut. In fact, there are more people online on any given day than there are people on the planet earth. Source: Trust us bro. It’s no … Read more
Hiring a Virtual Assistant / Marketing Assistant Do you know the key to a successful business? It’s the difference between knowing when to do it yourself and when to outsource. Running a business involves a million different things. As an entrepreneur, it’s common to take pride in your work and your ability to put on … Read more
We can probably all agree that content marketing trends are usually picked up slowly (like very slowly)… Even though, they are a NECESSITY! The industry has changed since its rise, around a decade ago. But, one thing has stuck: quality matters more than quantity. Content marketing trends are a result of real, quality customers and … Read more
Emerging Omni-Channel eCommerce Trends – *CONTINUING FROM PART 1 6. Beyond Facebook Ads – Chatbot Marketing Facebook ads are an amazing tool for marketers but they are not the only tool in your toolbox. Used correctly, chatbots can be a powerful resource for businesses, turning customers into life-long advocates… Without ever having to pick up … Read more