Social Media Marketing vs Search Engine Marketing As a brand, where should we focus more of our budget on, Social Media Marketing or Search Engine Marketing? There is no hard and fast rule on which is better or which you should prioritize over the other. However, it’s important to remember that the two are not …
Linkable Content Promotion: Turning Prospects Into New Customers If you haven’t been living under a rock for the last decade or so, you’ll know that the world wide web is an absolute juggernaut. In fact, there are more people online on any given day than there are people on the planet earth. It’s no wonder …
21 Strategies DTC Brands Need to Implement In 2022 In a world where DTC brands are becoming ubiquitous in the market, with customers demanding more accountability and transparency from companies, there is certainly an extra bit of pressure on the shoulders. Fortunately for those of us that have taken the plunge already, it’s possible to …
11 Emerging Omni-Channel eCommerce Trends to Implement This Year (Part 1) Omni-Channel… “This is the Way” [Mandalorian voice]. Siloing channels is a mistake, and you will lose so much in the long run. Consumers are engaging with content across all platforms and your brand should be no different. With the rise of TikTok garnering so …
How to Use Tik Tok to Promote Your Business Even if you go out of your way to avoid interacting with the platform, chances are that you encounter Tik Tok in some form while browsing the Internet. The platform has exploded in popularity within a notably short period of time, and many entrepreneurs are looking into its …
How to Advertise on Pinterest: 5 Tips to Get You Started Developing a comprehensive digital marketing strategy is essential when it comes to maximizing your company’s performance. But, many people tend to lock themselves into certain methods. For example, entrepreneurs often assume that Google, Facebook, and Instagram are the only platforms you should focus on. …
5 Tips to Increase Facebook Engagement That Actually Work Facebook offers a wealth of opportunity to build an online presence. The fact that 69% of US adults use Facebook is all you need to know. If you’re trying to reach an audience then you’ll surely find it through the social networking platform. That said, using Facebook for …
[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text] More than half of the planet is expected to use social media this year. That’s over 3.8 billion social media users. Social media has never been more relevant for businesses, especially in a world impacted by COVID-19. Is your social media marketing campaign up to par? Keep reading for 5 tips for tackling social …
Have you ever considered using Snapchat for business? Snapchat, founded in 2011, was once a social media app focused on sharing photos and videos. In 2013, Snapchat finally introduced new features like Snapchat Stories and Chat. By 2015, Snapchat was able to gather around 75 million monthly users. Many business owners focused on other apps for …
Do you want your brand to reach the corners of the Internet that matter? With over 30 million business in the USA, you’re going to need all the help you can get. Failing to market your business will only result in it getting lost to irrelevance. It’s a surefire way to make your business go bankrupt. …
Do you want to bring more attention to your business? There are over 30 million small businesses in the USA. This makes it important for you to be good in advertising to prevent your business from getting lost in today’s ocean of business. Doing this also helps you stand out and define your business to become …
Did you know that 97% of marketers use social media to reach their audiences? Besides leveraging the organic reach of social platforms, most marketers also invest in paid ads. Of all the options out there, Facebook remains one of the most popular for running ad campaigns. According to statistics, 93% of social media marketers utilize paid Facebook ads. If …
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